With the imminent return of the internationally-acclaimed Bodyworlds exhibit coming up in mere weeks at the Ontario Science Centre in Toronto, the OSC has begun preparations for the museum space and surroundings… one of which will be a new gallery exhibition, entitled “ANATOMIA.”
This new gallery show will augment the entrance to the Bodyworlds pavillion, and aims to showcase prominent anatomy-based visual artworks from talented student and alumni artists recently emerging from Sheridan College, U of T and Ryerson University. I am proud to write that both my work and I will be included in this installment, featuring my ‘Anatomy of the Head and Neck’ illustration (see below!).
In addition to my submission, I have also volunteered my time to help create a visual identity for the exhibition, based on a project brief supplied by the curator in charge. Essentially, the logo itself should combine both ancient traditional influence and modern sciences – translated through old Greek letterforms, contrasted by the modern english alphabet – to create a unique treatment that accommodates the museum, the exhibit and the art itself. Thus, the challenge is to effectively combine these two worlds, and produce a recognizable and legible logo for the word ‘Anatomia.’
My first step was to research exactly what the word looked like in various typefaces and positions, and to consider how they might interact; ultimately, I decided that a combination of both ancient Greek letterforms and modern English letters would probably work best, perhaps with a minor graphic element to offset the word and make it interesting…
and finally,
Look for the exhibit, the artwork, this logo (and say hi to me) at the Ontario Science Centre later this month when you come to see the return of Bodyworlds! Weeeooooo!
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